Experienced Non-Profit Direct Marketer Poised to Make a Big Impact
July 11, 2017; PLYMOUTH, MA – DMW Fundraising is pleased to announce that Kathy Giles has joined the agency as Account Manager.
A veteran direct response marketer, Kathy has gained a variety of both client and agency experience over more than 15 years. In her most recent agency role, Kathy oversaw the annual giving and membership programs for various non-profits, including hospitals, animal welfare, and arts and cultural organizations. Prior to that, she worked on the client side as the Director of Annual Giving at the Pennsylvania SPCA and the Director of Public Outreach and Special Events at the Multiple Sclerosis Association of America.
Kathy’s experience allows her to bring a comprehensive approach to each of the agency’s clients, along with a strong understanding of how data and messaging work together to build a strong annual giving program. In addition to stellar account management, her skills include overseeing direct mail, acquisition, online and monthly giving programs.
“Kathy comes to us with a perfect blend of client and agency experience,” said Debbie Merlino, President of DMW Fundraising. “She knows first-hand how each side operates and what drives them. Kathy will be a trememndous asset to our team and espcially to our non-profit clients. I have no doubt that she’ll quickly make a positive impact.”
Kathy holds a bachelor’s degree in cinema and photography with a concentration in documentary film from Ithaca College in Ithaca, NY.
About DMW Fundraising
DMW Fundraising is a direct response agency that assists non-profit organizations in realizing the full potential of their fundraising and membership programs. The agency specializes in developing inspiring individual donor programs through direct mail, digital and integrated campaigns. Our services include strategic planning, creative development, prospect list services and comprehensive production and campaign management as well as results analysis. To learn more about DMW Fundraising, please visit www.dmwfundraising.com.
For more information or to schedule an interview, please contact Jeff Meyers at firstname.lastname@example.org or (856) 651-8978.